Was my blog read by the Central Cellars Wine & Spirits in Grand Central of New York City? Or did they just not sell any high end bourbon because the prices were too high? I guess we’ll never know, but I’ll gladly take some of the credit. I walked in today and saw that they reduced the price of Pikesville rye from $125 to $105. Still too high in my opinion but they also had a couple bottles on the shelf that was a great bargain to make up for it. They are selling Rittenhouse for $30, the super rare Barrell Bourbon New Years for $100 (I bought a bottle of this, but probably should have cleaned them out) and Four Roses Single Barrel for $57.
I guess capitalism works, if they charge too much, no one will buy their products because they can walk across the street and find it for less. My guess is that all the Pikesville ryes that were on the shelf two months ago are still on the shelf, so they needed to cut the prices to make any sales. Hopefully they will continue to cut the price to a reasonable level and keep a few goodies like Barrell Bourbon, Rittenhouse and Four Roses Single Barrel at fair prices.
For any other retailers out there or someone thinking of opening a retail liquor store… just be fair to your customers and you won’t have to be embarrassed by bloggers pointing out your foolishness and forced to reduce your prices far too late…
Here was the original post: https://newbourbondrinker.wordpress.com/2016/10/08/shame-shame-nyc-central-cellars-wine-spirits-shame/